“Momentum equals mass times velocity” – Bayley
AEW Dynamite appears to have a dominant command of Wednesday’s viewership after hitting its rock bottom point on June 24th with its lowest average.
AEW dominated NXT for the second straight week in viewers while also topping a 0.3 rating in the 18-49 demographic for the first time since May.
AEW finished with 845,000 viewers on Wednesday night, up 7.2% from the prior week and their highest viewership since March 18th, which was the first week without fans. Dynamite was fifth for the night on cable finishing with a 0.32 rating in the 18-49 demographic, which was an increase of 10% from Fight for the Fallen.
NXT countered with 615,000 viewers and a 0.17 in the demographic. While they dropped 2.5% in viewership, they were up 21% in the demo after last week’s 0.14. It was NXT’s lowest viewership since May 20th.
AEW increased in all but one of the key demographics led by a 40% jump among females 12-34 and adults 18-34 improving by 12.5%. The lone loss was with males 12-34 that fell by 5%.
NXT was all over the place with their audiences dropping last week, so they experienced several rebounds. The largest was with males 12-34 which hit 0.02 last week and were up to a 0.08 rating this week that translates to a 300% improvement. Males 18-49 were up 64% and adults 18-34 were up by 60%. The big losses were seen with females 12-34 that fell by 55.5% and females 18-49 decreasing by 28.5%.
AEW dominated the demographics with NXT edging them out with adults over 50 but not by a large margin. NXT posted a 0.33 rating in that demo to AEW’s 0.31.
Below is a breakdown of the key demographics:
ADULTS 18-49
AEW: 0.32 (+10%)
NXT: 0.17 (+21%)
FEMALES 18-49
AEW: 0.20 (+11%)
NXT: 0.10 (-28.5%)
MALES 18-49
AEW: 0.44 (+10%)
NXT: 0.23 (+64%)
ADULTS 18-34
AEW: 0.18 (+12.5%)
NXT: 0.08 (+60%)
FEMALES 12-34
AEW: 0.14 (+40%)
NXT: 0.04 (-55.5%)
MALES 12-34
AEW: 0.19 (-5%)
NXT: 0.08 (+300%)
ADULTS 25-54
AEW: 0.38 (+8.5%)
NXT: 0.20 (+5%)
ADULTS 50+
AEW: 0.31 (+3%)
NXT: 0.33 (-8%)
