WWE has released additional information on the success of the Royal Rumble from the Alamodome on Saturday night.
In a press release, the company touted the record-setting figures for the Rumble event, which set a new gate and viewership record for the franchise show.
The event set a new all-time gate record at more than $7.7 million, far surpassing the previous Royal Rumble high in 2017 by more than 50 percent. Viewership of the event saw a 52 percent increase versus the previous record set in 2022.
The gate figure puts Saturday’s card among the highest in company history behind only the largest WrestleMania events, and last September’s Clash at the Castle (and depending on how you judge the cards in Saudi Arabia that generate approximately $50 million per event but that is not from the live gate).
Peacock recently disclosed that the streaming service had topped 20 million paid subscribers while they were at approximately 9 million by the end of 2021.
The attendance figure announced on the broadcast was 51,338 with WrestleTix reporting earlier in the day that tickets distributed had surpassed the 44,000 mark.
Due to sponsorships with MTN Dew and Applebee’s, the Royal Rumble also saw a surge in that department for the event:
In addition, the 2023 Royal Rumble broke all-time venue merchandise and sponsorship records. Merchandise sales were up 135 percent versus the record set in 2022. Royal Rumble sponsorship revenue was up nearly 200 percent versus 2022 and featured the first-ever sponsored match (MTN DEW PITCH BLACK) and sponsored countdown clock (Applebee’s).
For social activity, the show-closing angle involving Roman Reigns and Sami Zayn has generated over 20 million views across the WWE’s platforms and is its most-watched clip in 2023, so far. The spot involving Logan Paul and Ricochet in the Rumble has amassed 26.5 million views between WWE and Logan Paul’s social platforms.
